Do you welcome the freedom of mobile devices and the information-dense reality we can now experience? Join the global community who thinks, plays and works about creative solutions that enhance daily experiences, style and share our lives.
The mobile track focuses on developing apps that make a difference in learning, health and medical services, monitoring and tracking behaviors and activity, time management, finance and banking, opportunity search, self-presentation – and other fields in which you can imagine new ways of doing. Or, if you like to take a closer look to the innerworkings of IT, you can focus on improving the engines that many apps rely on, such as: real-time data evaluation systems, location-based services, or internal event logs.
Mobile apps have a low cost for distribution, and the global market is open in the very instant that the application hits the stores.
This flexibility of access and use also facilitates user feedback all along the development process, kindling a creative process that engages our social network, friends and colleagues, for meaningful inputs.
To navigate the adventurous geography of mobile apps, you will have to steer your solution towards precise use cases. When you develop a user-centered app, you will attract a large community of users that will sustain your growth. With them and for them, you will find the right differentiating features and niche to push your app ahead of the competition.
You should also choose and customize a business model to invite users and keep them interested, while ensuring a sustainable cash flow – such as freeware with built-in commercials, in-app purchasing, subscription-based, or pay on purchase.